ABOUT

HAUEISEN is a small New York based brand founded by Kaylie Haueisen in 2023. In her creative universe, masculinity and femininity coexist in the same world. Together the two contrast to create something fresh and modern. Adding labels to everything limits the experimentation on one's true self. The main objective of this brand is to allow people to express their sexuality and body on their own terms. To achieve this, all pieces are designed through a deconstructing lens and all pieces carry an attitude of edge. With massive cutouts and baggy silhouettes, the body is distorted in a tasteful way that allows the wearer to embrace their form and self. HAUEISEN is a brand that embraces individuality and allows the customer to be anything and everything they want to be all at the same time. THIS IS THE DESTRUCTION OF TRADITION.